Real Estate Tenant & Buyer Acquisition — East Africa
We build your in-house lead machine.
Then we hand you the keys and leave. A 3-month Build & Transfer Programme for residential developers in East Africa. Your team owns the system forever.
20–30
Qualified site visits / month
3
Month programme
100%
System ownership after month three
THE SYSTEM
Three stages. Built for you. Handed to you.
We run the full acquisition system for three months, generating qualified site visits from day one,while simultaneously building the capability your team needs to run it independently after we leave.
01
Demand Generation
Targeted Meta and TikTok campaigns optimised for WhatsApp conversations,not clicks, not impressions. Every ad sends the prospect directly into a qualification workflow, built from verified buyer and tenant data: income signals, location, and behaviour.
02
Lead Qualification
Every inquiry enters an automated WhatsApp workflow asking four questions: budget, timeline, unit type, and intent. Leads are tagged Hot, Warm, or Not Ready automatically. Your team is only ever notified about qualified, serious, ready-to-view prospects.
03
Sales Handover
Qualified leads reach your sales team with full context,budget, unit preference, and timeline. Site visits are booked directly from WhatsApp via your calendar. A live pipeline dashboard shows every lead from first contact to signed lease or sale in real time. Your team focuses on closing only.
WHAT YOU GET
Everything you need. Nothing you pay for twice.
Every line item is built once, handed over once, and yours to keep.
- Full Meta & TikTok campaign management — strategy, build, audience targeting, creative direction, and optimisation. Creative refreshed every 14–21 days.
- WhatsApp qualification system — automated 4-question lead qualification. Every lead tagged Hot, Warm, or Not Ready and routed automatically before your team is notified.
- Live pipeline and CRM dashboard — full visibility from first contact to signed lease or sale. Enquiries, qualified leads, site visits, and conversion rates at every stage — 24/7, in real time.
- Internal SOPs & training manuals — step-by-step documentation covering every part of the system. Written for your team, owned permanently.
- Sales team training — hands-on training across all three stages. Your team is certified to operate the full system independently.
- 30-day post-exit support — after month three, we remain available for 30 days to answer questions and ensure a smooth, fully independent operation.
ROI SCENARIOS
The numbers.
CONSERVATIVE · 10 site visits / month
Monthly sales value:
17M
- Annual: KES 207M
MID-LEVEL · 15 site visits / month
Monthly sales value (KSH)
23M
- Annual: KES 276,000,000
HIGH-PERFORMANCE ·30 site visits / month
Monthly sales value (KSH)
28M
- Annual: KES 345,000,000
OUR COMMITMENT
This is not passive marketing.
It is a performance-driven system. Within the first 45–60 days, you should see measurable results. We track everything through a live pipeline dashboard, there is nowhere to hide and no ambiguity about what the numbers say.
- Consistent flow of qualified leads and measurable increase in site visits from month one
- We optimise continuously — creative, audiences, and messaging refreshed every 14–21 days
- Your team shadows every decision we make so they can own the system completely by month three
- At this level, the goal is not activity. It is a pipeline your sales team can close from.

INvestment
Transparent pricing. No surprises.
Two line items. Both transparent. You always know exactly where your money goes.
SERVICE FEE
KES 175K
Per Month
-
Campaign management, WhatsApp qualification system, live pipeline dashboard, SOPs, sales team training, and 30-day post-exit support.
ADVERTISING BUDGET
KES 150K
Per Month (minimum)
-
Paid directly to Meta and TikTok, you own the ad account entirely. The minimum required to deliver 20–30 qualified site visits per month.
TOTAL LINE
KES 325K
Per Month (minimum)
Total 3-month investment: KES 975,000
A typical agency retainer costs KES 125,000/month. After 12 months you have spent KES 1,500,000 — and your team still cannot run a campaign without them. With this programme, you invest KES 525,000 and own the system forever. You save KES 975,000+ in year one alone.
REVENUE PARTNER
Ready to fill your units?
Book a free 20-minute discovery call. We'll look at your specific project, your current pipeline, and tell you honestly whether this programme is the right fit — and what you can realistically expect in the first 60 days.
